An aerial view of Singapore's Marina Bay at dusk, with the skyline lit up across the water

Reach Asia's
Retail Audiences.

Reach customers where purchase decisions happen. Billbords connects brands with high-value audiences across physical retail environments — combining premium locations, technology and media into campaigns built around your business goals.

TURN RETAIL ATTENTION
INTO BUSINESS IMPACT

Your customers are already there.
Shopping. Discovering. Comparing. Buying.

Billbords puts your brand inside that journey, helping you reach consumers closer to the point of purchase.

From awareness to activation, every campaign is tailored around what you want to achieve.

BUILT AROUND
YOUR CAMPAIGN

No fixed packages.
No one-size-fits-all media plans.

Tell us your audience, markets, objectives, timing and budget.

We'll build the right retail media solution around your goals.

A shopper reaching for a product on a shelf while a nearby in-store screen advertises the same product

Brand Awareness

Build visibility in high-value retail environments.

Product Launches

Put new products in front of consumers where discovery turns into purchase.

Customer Activation

Create impact closer to the point of sale.

Store Traffic

Use strategically selected retail touchpoints to drive attention and action.

THE FASTEST GROWING CHANNEL IN ADVERTISING

$197B

What the world spends on retail media this year.

WARC / WPP Media, Nov 2025
+$22B

New money into the channel in twelve months.

WARC / WPP Media, Nov 2025
16%

Of all advertising on earth. Bigger than all TV combined.

WARC / WPP Media, Nov 2025
56%

Of all DOOH growth to 2029 happens inside the store.

Industry forecasts, 2025–2029

THE RIGHT PLACE.
THE RIGHT AUDIENCE.
THE RIGHT MOMENT.

Retail media brings brands closer to the transaction.

Billbords combines physical retail environments with digital media technology to create campaigns designed around real-world customer journeys.

One location or an entire network. We build around your campaign.

A shopping centre walkway lined with storefronts and a digital advertising screen

Shopping Centres

A retail store interior with a digital advertising screen

Retail Stores

A high-traffic retail destination with a digital advertising screen

High-Traffic Retail Destinations

A commercial retail property at dusk with a digital advertising screen

Commercial Properties

FROM LOCAL CAMPAIGNS
TO NATIONAL SCALE

Start with a single market.
Activate across multiple cities.
Scale across a network of retail locations.

Billbords makes it possible to build retail media campaigns around the footprint that makes sense for your brand.

TELL US WHAT YOU
WANT TO ACHIEVE

We'll tailor the locations, formats and media strategy around your objectives.

Own retail locations?

TURN YOUR LOCATIONS INTO
A REVENUE-GENERATING
MEDIA NETWORK

Your locations already attract valuable audiences.

Billbords helps retailers, shopping centers and property owners transform that attention into a scalable retail media business.

You bring the locations and the audience.
We bring the technology, media infrastructure and commercial model.

YOUR AUDIENCE HAS
MEDIA VALUE

Every day, customers walk through your stores, shopping centers and commercial properties.
Brands want to reach them.

Billbords helps turn your physical customer touchpoints into digital media inventory that can be packaged, managed and sold to advertisers.

The result?
A new media opportunity built on assets you already have.

BUILT FOR RETAIL
AND PROPERTY OWNERS

A supermarket aisle with a digital advertising screen

Retail Chains

Build a scalable media network across your store footprint.

Shopping Centers

Create valuable digital media inventory across high-traffic customer touchpoints.

Property Owners

Unlock new commercial value from your locations and audiences.

Independent Retailers

Turn customer-facing space into a new media opportunity.

YOUR LOCATIONS.
OUR TECHNOLOGY.
A NEW REVENUE OPPORTUNITY.

Billbords provides the infrastructure needed to build and operate a modern retail media network.

Every partnership is tailored — a flagship location and a network of hundreds of stores need different models. One location can become a media asset. A portfolio can become a media network.

Technology

Manage digital media inventory, campaigns and networks through one technology platform.

Media Infrastructure

Transform physical customer touchpoints into valuable digital advertising inventory.

Advertising Sales

Connect your media inventory with brands, agencies and media buyers.

Campaign Management

From planning and activation to delivery and reporting.

Commercial Development

Build a media model designed around your locations, audience and business.

Network Growth

Start with one location and create a model that can scale across your portfolio.

LET'S BUILD YOUR
RETAIL MEDIA BUSINESS

Own or operate retail stores, shopping centers or high-traffic commercial locations in Asia?
Let's explore what your locations could become.